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Information on VAT and customs duties in the EU

Data without guarantee. Errors excepted.

If a company is based in the EU, it has different VAT obligations. This depends on where it sells to.

VAT in e-commerce (B2B)

  • If you sell goods to companies within the EU, no value added tax (VAT) is due in Germany.
  • You can deduct the products you need for sales from your value added tax (VAT).
  • If you sell goods exclusively in other EU countries, you must register in the respective country with a VAT identification number.

VAT in e-commerce (B2C)

  • Transactions under these EU rules are contracts between traders and end customers, unless you are dealing with them face to face.
  • Goods that are sold directly to end customers, as in B2C business, are generally always subject to VAT.
  • The respective tax rate depends on the country in which the buyer is resident.
  • The buyer must pay VAT.

EU product directives and regulations

  • Products that you want to sell on the EU market must comply with EU directives so as not to jeopardise human and animal welfare, the environment and/or consumer rights.
  • Prices must be the same in every EU country so that every customer pays the same price.
  • Also make sure that you can either ship to any country or offer the customer the option of picking up the goods.
  • In rare cases, export duties may be incurred when exporting goods to third countries.
  • You need an EORI number (Economic Operators Registration and Identification number) to register and identify economic operators throughout the EU.
  • You should apply for the EORI number in good time before your first customs declaration.

Click here to find out more about export duties and customs regulations

Click here to inform yourself about taxes and learn more